Busselton Jetty scoops pool at South West Business Excellence Awards

The Busselton Jetty team have proved passion, hard work and dedication are the keys to success as they reign supreme at the South West Business Excellence Awards. More than 200 business owners and team members gathered last weekend to celebrate the success of South West business after an arduous 18 months of the global pandemic. The iconic jetty team took out awards for excellence in not-for-profit and tourism and hospitality, while chief executive Lisa Shreeve, pictured, was named star business person of the year for her leadership in the local tourism industry, Ms Shreeve said both her individual award and team awards were the result of a dedicated and passionate team. “The Jetty is the heartbeat of the town and it is what makes Busselton stand out from other locations, people identify the jetty with Busselton,” she said. “When you think of Paris you think of the Eiffel Tower, when you think of Sydney you think of the Opera House, people love icons and we are lucky to have one. Bunbury, Albany, Geraldton don’t and maybe that’s what separates Busselton from other regional cities. “Our job at BJI is to make sure the Jetty is here for our grandkids and their kids to enjoy, it’s a legacy we want to pass down generation to generation. “We work tirelessly to make sure we are providing the best experience for everyone who visits, with new events and products for repeat visitors and the best quality tours for new visitors.” The strong field of entries also saw Bunbury’s Asset Reliability Inspections named star business of the year while Vasse Vets, Oscar and Ivy Hair Co and Cape Abilities take top gongs in their categories for the Capes business community. BSW Connect Business Awards co-ordinator Dr Robyn Morris said the longevity of the awards was testament to its value and importance in recognising, rewarding and celebrating regional business leaders. “We unquestionably have many absolute gems in our region,” she said. “(The judging panel) had an unenviable task in selecting the winners for each category.”